Why We Love Eye Masks (and You Should Too)

Why We Love Eye Masks (and You Should Too)

How eye masks can replenish tired eyes on-the-go – plus 8 reasons you’ll never want to be without them! Posted on February 19, 2023 Written by: 100% PURE®


Eye mask in the morning, eye mask in the evening, eye mask at office time. When your skin’s getting the hydrating benefit of organic aloe vera, you can use eye masks anytime! Is everyone else completely obsessed with eye masks, or is it just us? Yes? Most likely you’re also an eye mask devotee (perhaps borderline addict), but you’re in a safe place as this is a skin care zero-judgment-zone.

Whether you’re at work, behind the wheel or treating yourself to a luxurious bath time soak, having an eye mask handy can give your skin a much-needed pick-me-up. Looking for something that goes beyond just pampering? Well then, slap on these little wonders and discover all of their miraculous benefits! So get ready– from improved elasticity to brighter under eyes, we’ve got some great reasons why it never hurts to have one (or three!) around when life calls for them.


The Benefits of Using an Eye Mask

Besides sparking a conversation when you get spotted out in public, wearing an eye mask is an amazing way to combat aging and dehydration in your delicate eye area. Our natural eye masks are bursting with organic aloe juice and held together by plant cellulose. The hydrogel is unique because it’s sealing in all the nutritious skin beneficial ingredients while deeply replenishing dehydrated and tired eyes. They’re perfect for all skin types – calling all sensitive skin types: this one ‘s for you! And did we mention our green eye mask is literally green in more ways than one; it’s biodegradable, too!

Has your eye area been looking a little saggy, crepey, wrinkly, or dry? You’re gonna want to put on a pair of eye masks to get your neglected eye area in check! Bright Eyes Masks are the answer for thirsty, delicate eye skin. With its soothing cucumber hydrosol and the triple boost of caffeine via green coffee beans, green tea, and yerba mate, your eyes are going to depuff and send dark circles packing. The added benefit of hyaluronic acid will deeply quench thirsty skin, all while you sit back and let the eye mask do all the work.

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8 Times You Wished You Had an Eye Mask

Learn from our life experiences, so that history doesn’t repeat itself! We’ve been stuck in situations where we would have given anything to have an eye mask within reach. Read our top five list so you’ll never be without an eye mask at a mission critical moment!

  1. On a Plane
    Did you know high altitudes can affect your skin? The dry, recycled air in the cabin isn’t doing your skin any favors. Slip a few eye masks in your TSA approved carry-on bag so you’ll be reaping the full benefits of nutritious, high-flying hydration.
  2. Work Commute
    Whether you’re coming in or going out, that weekday traffic is nutso. It feels as though only your lane isn’t moving and you may never get home to snuggle Fluff. Fear not! Remember when you packed new eye masks in your console? Thank you future-thinking me!
  3. The Office
    Ooph. It’s only Wednesday afternoon and everyone is blubbering about how far away the weekend feels. Be the office heroine by busting out a few calming eye masks to share with your favorite cubemates. It might not be Friday, but at least you’re not going to have dark circles or puffy eyes!
  4. Doctor’s Waiting Room
    We’ve all been there: your appointment is at 2:00 PM, and being the punctual adult, you’re there at 1:59 PM. Soon it’s 2:15 PM… then 2:45 PM, and still no name called. Maximize your waiting time by slipping on a pair of eye masks and catching up on the latest celebrity gossip.
  5. Tub Time
    Best-seller book. Check! Soy candles. Double Check! Bath salts. Oh, you bet! Oh shoot, what about eye masks? Don’t go the 98 and forget the 2%. Make sure to keep a solid eye mask stash in your bathroom vanity, for those rare nights when you can fully unwind with a little “me” time.
  6. When You’re Trying to Recover From a Late Night
    If you’ve had a late night out and are trying to recover the next day, an eye mask can help you get some much-needed rest. The hydrating, nourishing properties of an eye mask will allow you to sleep more soundly, so you can wake up feeling refreshed and ready to face the day.
  7. Before Applying Makeup
    Wearing an eye mask before applying makeup can have major benefits! Not only do the quenching and hydrating properties of the masks fill up fine lines, they also make your skin extra soft and glossy. Ready to apply makeup? Perfect! Add a few dabs of primer to ensure a smooth surface, which will lead to foundation with a flawless finish. With properly quenched, hydrated, and prepared skin, there is less need for concealer, so you can save some steps in perfecting your look.
  8. When You Want to Relax and Pamper Yourself
    Sometimes, you just need a little time to yourself to relax and rejuvenate. An eye mask can help you do just that, as it will help de-puff while you decompress, so you can focus on taking care of yourself. Whether you’re taking a long bath or just want to lie in bed and read, an eye mask can help you feel more relaxed and pampered.
DIY Eye Mask

You’re reading this eye mask article thinking, okay great, I’m totally on board with eye masks but I don’t have any eye masks RIGHT NOW! Okay, hang tight, we’ve got a quick DIY eye mask recipe to tide you over until your 100% PURE eye mask haul arrives at your doorstep.

Blend together 1 organic cucumber, 2 sprigs of organic mint, and a dash of organic rose water. Pour this mixture through a fine mesh then soak a few cotton pads (cut in half) in the eye mask mixture. Gently squeeze out excess liquid from the cotton pads. Place the damp cotton pads under your eyes for an instant cooling mask and leave on for 15-20 minutes. For extra-wet pads, store in the freezer separated and flat in an airtight container for future use.

That’s a wrap! Eye masks are a small gesture to show your under eye area you care. They’re the perfect companion in the car, at the office, or relaxing at home while giving a special treat to your delicate eye area. We always love to see where your eye masks have been! Make sure to tag #100percentpure during your next eye mask session!

* This article was originally published here


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